Quick answer: Jira Product Discovery is free for up to 3 creators, then $10 per creator per month on Standard and $25 on Premium; contributors are free. Paired with Capacity Planning, Release Management, Roadmaps & Timeline for release forecasting, capacity and roadmaps, it gives Jira teams an Atlassian-only alternative to Aha! or Productboard.
Jira Product Discovery pricing in 2026
| Plan | Price | Notes |
|---|---|---|
| Free | $0 | Up to 3 creators, 2 GB storage, community support |
| Standard | $10 per creator / month | More creators, support and storage; 14-day free trial |
| Premium | $25 per creator / month | For organizations with multiple product teams |
| Enterprise | Contact sales | Annual billing; compliance, scale and security |
Key facts
- Jira Product Discovery (JPD) charges for creators. Contributors are free users who need an Atlassian account.
- JPD covers the discovery half of product management: ideas, insights, prioritization and discovery roadmaps.
- Capacity Planning, Release Management, Roadmaps & Timeline covers the delivery half: Monte Carlo release forecasts (P50/P85/P95), team capacity, dependency maps, and (Advanced edition) a portfolio view and product roadmap timeline.
- Both run inside Atlassian, so there is no external sync to maintain.
What the full Atlassian-only stack costs
Assuming you already pay for Jira, the added cost of replacing an external product tool is JPD creators plus the Divim app on your Jira user tier.
| Scenario | JPD Standard (creators) | Divim Advanced | Atlassian-only total / year | Aha! Premium, same seats | Aha! Enterprise+, same seats |
|---|---|---|---|---|---|
| 50-user Jira site, 5 product managers | $600 | $2,100 | $2,700 | $3,540 | $8,940 |
| 200-user Jira site, 10 product managers | $1,200 | $7,600 | $8,800 | $7,080 | $17,880 |
| 1,000-user Jira site, 10 product managers | $1,200 | $21,900 | $23,100 | $7,080 | $17,880 |
Against Aha! Enterprise+ (the Aha! plan with capacity planning), the Atlassian-only stack costs less at 50 and 200 Jira users. Against Aha! Premium it is cheaper at 50 users and slightly more at 200. On a 1,000-user Jira site with only 10 product managers, per-seat Aha! is cheaper on license cost, because the Jira app is licensed for every Jira user. Teams that need forecasting and capacity but not the portfolio view can use Divim Standard instead ($1,500, $5,500 and $16,800 at the same sizes). The Standard edition covers probabilistic release forecasting, capacity-aware planning, scope risk and dependency analysis. The Advanced edition adds the Portfolio view, the Product Roadmap timeline, multi-board and multi-product releases, multi-team assignment and overcommitment warnings (features by edition).
What JPD does not cover
JPD is not a delivery forecasting tool. It does not forecast release dates from throughput, model PTO, or flag overcommitted releases. That is the gap the Divim app fills on the Jira side. See Productboard alternative for Jira teams for how the two halves fit together, and Aha! pricing for a plan-by-plan breakdown.
If you are pricing Atlassian’s portfolio tier as well, see Jira Align Pricing 2026: The Strategy Collection Price and a Marketplace-App Alternative. Atlassian sells Jira Align in the Strategy Collection at $77,400 a year for 1–50 users and requires Jira Cloud Premium.
Frequently asked questions
How much does Jira Product Discovery cost?
Jira Product Discovery is free for up to 3 creators, $10 per creator per month on Standard and $25 on Premium. Enterprise pricing is by quote. Contributors are free.
Are contributors free in Jira Product Discovery?
Yes. Atlassian’s pricing page describes contributors as free users who need an Atlassian account.
Can Jira Product Discovery replace Aha! or Productboard?
For ideas and prioritization, JPD covers much of the discovery side. For release dates, capacity and roadmap timelines inside Jira, teams add a delivery planning app such as Capacity Planning, Release Management, Roadmaps & Timeline.
Does Jira Product Discovery do capacity planning?
Atlassian’s JPD pricing page does not list capacity planning. Capacity and release forecasting happen in Jira, for example with a Marketplace app.
Sources and method
Prices were read from each vendor’s public pricing page and from the Atlassian Marketplace live pricing feed. Last verified: October 11, 2026. Vendors change prices; confirm before you budget.
- Jira Product Discovery pricing
- Aha! Roadmaps pricing
- Atlassian Marketplace listing, Marketplace live pricing feed (release.planning.editions) and Divim’s published edition price list
Try it in your own Jira
Capacity Planning, Release Management, Roadmaps & Timeline installs from the Atlassian Marketplace with Atlassian’s 30-day free trial; the Standard edition is free for Jira sites with up to 10 users. It runs on Atlassian Forge (Runs on Atlassian, Cloud Fortified), so your Jira data stays in Atlassian’s cloud (security details). See all comparisons in the Atlassian-only planning stack.
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